All services.
Marketing, systems and coaching, three pillars, one order.
Everything Fieldstone does, on one page. Get found, run better, grow stronger, each with the services underneath it, the fixed prices where the scope is fixed, and the honest word “scoped” where it isn’t.
01
Get found
Marketing, websites and local visibility.
Owner-led businesses that need more of the right calls.
Marketing strategy, positioning, websites and landing pages, local SEO, AI search visibility, Google Business Profile, reviews and lead generation. Diagnosed first with the free website score or the $49 Digital Visibility Audit; then only the pieces the score supports.
02
Run better
Systems, AI, CRM and automation.
Businesses that get the leads and lose them anyway.
CRM and pipeline, lead follow-up, missed-call text-back, email and SMS automation, AI tools and workflows, SOPs, process mapping, dashboards and reporting: on the Fieldstone platform, or built around the CRM you already run, including ServiceTitan and FieldEdge, which Fieldstone can also configure directly. We understand the process first, then use technology to fix it.
03
Grow stronger
Business coaching, operations and leadership.
Owners who are still in the middle of everything.
Owner and leadership coaching, operating rhythms, KPIs and scorecards, accountability, quarterly and strategic planning, org structure and role clarity, manager development, P&L and profit improvement, exit and acquisition readiness and EBITDA improvement — from someone who runs a business, not just advises them.
One diagnosis.
Then only what
it supports.
The Fieldstone Growth Score grades the business across four categories, names the biggest constraint and the fastest win, and decides which pillar, and which service, comes first. It is why the same company can sell you a website, a CRM or a coaching retainer without a conflict of interest.
Ways to work with Fieldstone.
Start small or start big. Fixed prices where the scope is fixed; everything else is scoped on a call, in writing, before you spend anything.
Free
No card, no account, no sales call.
Fixed
Priced in plain sight. Buy alone.
- Digital Visibility Audit: $49Website + Google + AI + competitors, benchmarked, in 48 hours.
- Google Business Profile audit, $99Ten dimensions scored against the three businesses above you.
- Fieldstone Build: from $299/moUnlimited website requests, one at a time, you own the code.
- Review Growth: $299/moRequests after every job, monitoring and replies, one location.
- Monitoring: $299/moWeekly tracking, monthly re-grade, alerts when visibility slips.
- Profile management: from $399/moPosts, review responses, photos, Q&A, citation sync.
Scoped
Written scope and price before you spend anything.
- Growth AssessmentThe four-category diagnostic: Market, Demand, Systems, Operations.
- Marketing strategy sessionCustomers, message, channels, budget — one plan for the quarter.
- Operations assessmentHow the work actually flows, where it stalls, and what to fix first.
- AI & automation auditWhere hours are leaking, and which workflows to automate first.
- Leadership-team workshopOne day with the leadership team on priorities, roles and rhythm.
- Quarterly planning dayPriorities, scorecard and accountability for the next 90 days.
Recurring
Month to month. Scoped on a growth call.
- Fieldstone GrowthMarketing, SEO, visibility and reviews, managed month to month.
- Fieldstone SystemsCRM, automation, AI and follow-up on our platform — never lose a lead.
- Fieldstone AdvisoryMonthly owner and leadership coaching.
- Fieldstone OperationsLeadership, accountability and KPI advisory for the management team.
Playbooks: short, priced guides on leadership meetings, KPI scorecards, cash flow, local SEO, review growth and quarterly planning, are in production. Ask to be told when they ship.
Straight answers.
Flagship vertical: home services. Based in Southwestern Ontario; in person across Chatham-Kent, Windsor–Essex, Sarnia–Lambton, London; remote for Metro Detroit.
Do I have to buy everything?
No. Most businesses start in one place (a website score, the $49 Digital Visibility Audit, a Google Business Profile audit or a growth call) and add only what the diagnosis supports. Plenty of clients only ever need one pillar, and some only ever need one product.
Which service should I start with?
If the problem is not enough calls, start with the free website score and the $49 audit under Get found. If you get the calls and lose them, start with Never lose a lead under Run better. If the business runs on you and it is wearing you out, start with a growth call and, usually, the Growth Assessment. If you are not sure, the growth call is fifteen minutes and we will tell you.
Do you still do just a website, or just SEO?
Yes. Fieldstone Build, Fieldstone Profile, Review Growth and monitoring are all sold on their own with fixed prices, and buying one never obliges you to buy another. The three pillars are how the services are organised, not a bundle you have to take whole.
What is the difference between fixed and scoped?
Fixed means the scope is the same for everyone, so the price is printed: $49, $99, $299 a month, from $299 a month, from $399 a month. Scoped means the work depends on your business (an assessment, a strategy session, a planning day, a retainer) so we agree the scope and the price in writing on a growth call before you spend anything.
Is the $49 audit still independent now that you sell implementation?
Yes. The website score and the Digital Visibility Audit are graded by the same published methodology for every business, client or not. Buying a website, Profile management, Review Growth or a retainer gets you the work; it never buys a better grade.
Do you only work with home-service businesses?
No. Home services (HVAC, plumbing, electrical, roofing, landscaping) is the flagship vertical, because it is where the marketing, systems and operations problems show up most clearly. The same work applies to trades and contractors, professional services, clinics and growing local companies across Southwestern Ontario and Metro Detroit in person, and remotely for service-business operators across the US, Canada and Australia.
Not sure which one?
That’s the first job.
Prefer to write? admin@fieldstone.digital or text (548) 488-3395.