Terms of Service

By accessing or using the services provided by Fieldstone ("Fieldstone," "we," "us," or "our"), including the website at fieldstone.digital, the client portal at app.fieldstone.digital, and any related tools, reports, or communications, you agree to be bound by these Terms of Service. If you do not agree, do not use our services.

Where you and Fieldstone have signed a separate written agreement, statement of work, or proposal, that document governs if it conflicts with these Terms.

Fieldstone operates the following product lines:

• The report card (audit and monitoring): a free instant website check, the paid one-time graded audit with competitor benchmarking and prioritized fixes, and optional monthly monitoring (visibility tracking, re-grades, and alerts).
• Managed marketing services: ongoing monthly engagements which may include search and AI-visibility work, local search and citation management, review generation and response management, content, and paid media management, as described in your proposal or statement of work.
• Fieldstone Build: a flat-fee subscription for website design and development, delivered as queued requests with full code ownership.
• Fieldstone Profile: a one-time Google Business Profile audit and optional ongoing profile management.

Audit separation policy. The report card is deliberately independent of our other product lines: it is never bundled with them, purchasing them is never required to act on audit findings, audit results never depend on whether you purchase anything else, and audit deliverables never present our other products as the required fix. Your grade is never influenced by what you buy, and it is not for sale. You may implement audit findings with any provider of your choice. Where we refer you to outside providers, any referral compensation we receive is disclosed to you.

By submitting a URL to receive a free check, you agree that:

• You will only submit websites you own or are authorized to evaluate.
• Results are generated by automated analysis for informational purposes and do not constitute professional advice.
• Scores and findings reflect a point in time and may not reflect real-time conditions.
• We may decline or rate-limit requests at our discretion.

The full report card and the Google Business Profile audit are one-time purchases. Monitoring, managed marketing services, Fieldstone Build, and Fieldstone Profile management are recurring monthly engagements. Prices are shown on the relevant product page, or in your proposal, in U.S. dollars unless stated otherwise.

Billing and cancellation. Unless your written agreement says otherwise, recurring engagements are month-to-month, billed in advance, and may be cancelled at any time. Cancellation stops future renewals and is not retroactive; fees already paid for the current period are not refunded, and we will complete work already in progress for that period. Fieldstone Build subscriptions may also be paused, with no charges and no work during a paused period.

Advertising spend. Where an engagement includes paid media, advertising spend is separate from our fees, is billed by the advertising platform directly to you, and is your responsibility. We do not mark up ad spend.

Non-payment. If an invoice is unpaid, we may pause work and portal access after reasonable notice until the account is current.

Deliverables you have received are yours to keep. For Fieldstone Build, completed work, including source code, is handed over to you and remains yours after cancellation.

Report guarantee. If a paid report is not genuinely useful, contact us for a full refund, and you keep the report. Refunds are issued to the original payment method. This guarantee applies to one-time reports and does not extend to recurring engagements.

Clients on certain engagements receive access to a portal at app.fieldstone.digital, which is provided using third-party software operated under our account. The portal is made available for the duration of your engagement and is not a separate product you purchase or own.

• You are responsible for keeping your login credentials secure and for activity under your account.
• You are responsible for the users you invite and for removing users who should no longer have access.
• You agree not to attempt to circumvent, resell, sublicense, or provide portal access to parties outside your organization without our written consent.
• We may modify, update, or change the underlying platform and its features, and availability may be affected by the third-party provider.

You own your data. Business information, contact and customer records, message history, and other data you provide or that is collected on your behalf remain yours. We process it solely to deliver the services you have engaged us for, and we do not sell it.

Where we handle personal information about your customers, patients, or clients, you remain the party responsible for that information under applicable privacy law, and we act on your instructions in providing the services. You confirm that you have the right to provide us with any personal information you upload or direct us to collect, and that doing so does not breach any law or any commitment you have made to those individuals.

Sensitive information. Our services and the portal are not designed to store clinical, medical, or other specially protected records. You agree not to upload such information, and to limit what you provide to what is reasonably needed for marketing and customer communication.

On termination. You may request an export of your data at any time during your engagement and for thirty (30) days after it ends. After that period we may delete it in the ordinary course.

We may use anonymized, aggregated data to improve our tools and benchmarks. Individual business data is never shared publicly without your explicit consent. See our Privacy Policy for more.

Where our services send email or text messages to your customers on your behalf, including review requests and follow-up messages, you are responsible for ensuring you have the consent required by applicable law, including Canada's Anti-Spam Legislation (CASL) and, where relevant, U.S. telemarketing and messaging rules.

• You will only provide contact lists you are permitted to message.
• You will honour unsubscribe and opt-out requests, and will not ask us to message anyone who has opted out.
• Messaging deliverability depends on carrier and platform requirements, including sender registration, which we will help configure but do not control.

We may decline to send any message or campaign we believe is non-compliant, misleading, or likely to harm your sender reputation.

Our review services generate reviews only from your real customers, through requests sent after real interactions. We do not purchase, fabricate, incentivize, or filter reviews, and we do not "gate" requests so that only satisfied customers are asked. These practices violate platform policies and applicable consumer-protection law, and we will not perform them on request.

Where a review appears to breach a platform's policies, we may report it for removal on your behalf. Removal is decided solely by the platform. We do not control that outcome and do not guarantee that any review will be removed.

Search rankings, AI-assistant visibility, review ratings, traffic, leads, and revenue are affected by many factors outside our control, including platform algorithms, competitor activity, your market, your pricing, and how your business responds to enquiries.

Except where we have made a specific written commitment to you, we do not guarantee any particular ranking, score, rating, review count, lead volume, or business outcome, and nothing on our website, in our reports, or in our proposals should be read as such a guarantee. Any figures we present as projections, targets, or examples are illustrative and are not promises of performance.

Our tools and services reference, connect to, and depend on third-party platforms (for example, search engines, AI assistants, business-listing services, advertising networks, messaging carriers, and the software underlying the client portal). We are not responsible for the content, availability, pricing, or practices of third-party services.

Those platforms may change their policies, features, algorithms, or pricing, or may suspend or restrict an account, at any time and without notice to us. Where this affects the services, we will tell you and propose a reasonable alternative, but we are not liable for the change itself.

All content, tools, scoring methodologies, frameworks, and branding on fieldstone.digital are the intellectual property of Fieldstone. You may not copy, modify, distribute, or create derivative works from our materials without written permission.

Reports delivered to you are licensed for your own business use. You may share your report with your team, advisors, or service providers, but may not resell or republish it publicly without our consent.

Work product. Deliverables we create specifically for you and that you have paid for (including website code, published content, and profile assets) are yours on payment. Our underlying methods, templates, internal tooling, and know-how remain ours.

You retain ownership of trademarks, logos, images, and content you supply, and you grant us permission to use them as needed to perform the services.

You agree to:

• Provide accurate information when using our tools or services.
• Only evaluate websites you own or are authorized to assess.
• Provide the access we reasonably need to do the work (for example, business profile, analytics, or website access), and to respond to approval requests within a reasonable time.
• Ensure that claims about your business, services, results, and credentials that you ask us to publish are accurate and compliant with the rules of your profession or industry.
• Not reverse-engineer, scrape, or automate access to our tools beyond normal use.
• Not use our services for any unlawful purpose.

Fieldstone provides its services and reports on an "as is" basis. We make no warranties, express or implied, regarding the accuracy, completeness, or suitability of our findings or recommendations.

To the maximum extent permitted by law, Fieldstone shall not be liable for any indirect, incidental, special, consequential, or punitive damages, or for lost profits, lost revenue, or lost business opportunity, arising from your use of our services. Our total liability for all claims shall not exceed the fees you paid us in the twelve (12) months preceding the event giving rise to the claim, or $100 USD, whichever is greater.

Nothing in these Terms limits liability that cannot be limited under applicable law.

Either party may end a recurring engagement as described in section 4. We may suspend or terminate access to our tools and services where an account is materially in breach of these Terms, or where required by law or by a third-party platform.

On termination:

• Portal access ends, subject to the thirty (30) day data export window in section 6.
• We will return or transfer accounts and assets that belong to you, including profile and platform access.
• Paid-for deliverables remain yours.

These Terms are governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein. Any disputes shall be resolved in the courts of Ontario.

We may update these Terms from time to time. Changes are posted on this page with an updated date. For clients on an active recurring engagement, we will give reasonable notice of material changes. Continued use after changes constitutes acceptance of the revised terms.

Questions about these Terms? Email admin@fieldstone.digital or visit fieldstone.digital/contact.